Anthony Shapley

A4U Expo

This was my second Conference, first being Ad:Tech. Personally this one is much more interesting and has a lot more useful information on offer at such a great price its a snatch. I also managed to win a competition to meet some of the best guys in the industry and learnt a good deal, so special thanks [...]

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Smiley Central cuts payouts for UK Publishers…

Grr wtf.. I’ve been running the Smiley Central campaign on Yahoo Search Network with some success now a few days ago they cut the payouts for leads in the UK?! Now I’m looking for a replacement… Do you know a good replacement? Bookmark

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NeverBlueAds - Good for Learning Affiliate Marketing

Well, this is a new area for me to be playing in, I’m very keen to get into it though. I joined NeverBlueAds because of a few good posts I read about them, so as I said I filled in the application form, went through the ‘phone call’. I hate phone calls! Anyway, I started doing some [...]

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Nailed it

Finally I have got a successful affiliate campaign running! Its taken flipping ages. Probably a pretty premature to be getting this excited, but as far as I can see I’m making a profit! Woo! Cheers Bookmark

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Adwords Qualified Individual

I’ve successfuly passed the exam to become a Google AdWords Qualified Individual, expect to see the badge in a couple of days when its all processed by the great Google. Woop Woop!! Bookmark

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Free Google Bag!

Adwords asked me to fill in a survey a few months ago and have sent me a Free Google Gym Bag woo! Aren’t I lucky, interesting choice though. I wonder how many Search Engine Marketers go to the gym? I’m sure they have our best interests at heart Bookmark

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Landing page basics

Some basic (common sense) stuff you should know when creating landing pages for your Products or Affiliate schemes.  It’s important to make it clear what actions you want your visitor to take right from the start.  You can get your visitors attention using graphics, grabbing titles and by portraying multiple benefits. Four seconds is all you have [...]

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Click Arbitrage explained…

Click Arbitrage is a method of making money online firstly by looking for cheap traffic from either Google Adwords or another Pay-Per-Click provider, once found then sending the traffic to pages loaded with Contextual adverts, the user will then click another Advert, usually making the owner more money than it cost to get them there in the [...]

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Pay Per Click basics…

Why use PPC Advertising? - More relevant than TV or Radio Ads. - Better Reach than a Trade Publication Google UK is the largest site operating in the UK. Google.com is #3 biggest in the world. Your Ads will be displayed on Google, AOL and ASK Search Engines! As well as 570 million content publishers. Generally a Higher Position will [...]

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